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Analyzed $300M+ in ad spend

How much are you wasting on Meta ads?

Connect your ad account. See your ad efficiency.
ad efficiency. Get daily reports. Free.
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Ad spend efficiency visualization$746k of ad spend went to 178 losing ads out of 233 analyzed.WASTED SPEND$746Kon 178 losing adsADS233WIN RATE24%EFFICIENCY31%

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MERIDIAN
R

Welcome, John.

Define your winning criteria and see your Ad Efficiency in minutes

Currently filtering:Acct: MeridianLink CTR ≥ 1.5%Last 90 days
fact_checkADS ANALYZED
233
Across 5 campaigns in this account
trophyWIN RATE
33%
Active ads meeting your winning criteria
speedAD EFFICIENCY
46%
of budget spent on winning ads
attach_moneyWASTED SPEND
$746,907
54% of budget spent on losing ads
bar_chartEfficiency Distribution
Winning SpendWasted Spend
WK 01WK 04WK 08CURRENT
How it works

Three steps.
You define winning, not us.

01.
Connect your ad account.

Sign in with Meta account. Read-only access. We never touch your campaigns.

02.
Define winning.

Choose the metrics that matter to you. CTR, CPA, ROAS, or custom thresholds.

03.
Track your ad efficiency.

A live dashboard you can filter, share, and keep. Set up in minutes, yours to keep forever.

Real Results

What people are saying

“

Turns out 40% of our ad spend was on losers. It was really eye opening!

Kyle · President at Groove Life

A
From the founder
Armen, co-founder of Extuitive

Why we built this and why it's free.

A hundred years ago, John Wanamaker said: “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”

That's still the job. Most marketers know they're bleeding budget on bad ads — they just can't see how much. So we built a simple way to define what winning means for your business and see how much of your spend is actually driving it.

We made it free because you should see the truth before
you pay anyone, including us.

— Armen

Get your free efficiency score.

See exactly which ads are winning and which are draining budget. Set up in minutes. Free forever.

No credit card required · Free forever

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